If your brand is not focused on Multicultural Marketing, you’re too late.
Maintain Brand Relevance with The PRISM Process.
How we partner with you:
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Bring our four-part PRISM Process for achieving cultural accuracy into your organization:
1.) Purpose
2.) Relationship
3.) Identifiers
4.) Messaging
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CulturePRISM advises on scripts, copy, and campaigns for tv, movies, theater, advertising, and brand marketing with an eye toward cultural sensitivity and cultural accuracy to inform deeper, more inclusive storytelling. When your audience feels seen and head, they trust you and come back for more.
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Cultural complexity can be daunting, and CulturePRISM guides your teams toward a more inclusive world with warmth, humor, and understanding.
CulturePRISM engages brands, marketing agencies, PR firms, law firms, cultural institutions, and more through workshops designed to impart competency on topics including cultural appropriation, guidance on inclusive language practices, and ERG maturity models.
Access to Expertise
Draw on our deep relationships across a broad spectrum of lived experiences coming from diverse identities ranging in age, race, religion, cultural identity, gender, sexual orientation, and disability.
Space to Collaborate
Imagine a safe space where teams share, learn, and shape authentic cultural narratives that reach a wider audience than ever before.
Integrated Workflows
You rely on storytelling to reach multiple audiences across a fractured attention economy. We create a strategic and accessible workflow for producers, writers, advertisers, editors, and creators to work together and achieve big goals.
CulturePRISM, The Podcast
Launching May 11.
CulturePRISM, The Podcast, celebrates multicultural stories. With the global majority becoming the US majority this generation, cultural producers must get multicultural storytelling right, or risk brand irrelevance. In our episodes, listeners learn specific details from multicultural leaders across industries to create narratives with nuance and authenticity.
If you identify as a multicultural person and are interested in being a guest, please fill out this form.
Kindly note submission does not guarantee a guest spot on the show.
Sandhya Jain-Patel
Sandhya Jain-Patel is a "third-culture kid," a Fulbright scholar who speaks three languages, and holds multiple masters degrees in disciplines ranging from the sciences to the arts. Her background gives her a wealth of populations and experiences to draw from. She has helmed the global art market at Christie’s, led DEI practices at Lucasfilm, was a chief contributor to a seminal book and conference on diversity, and advises on cultural specificity for TV, film, media, arts, and advertising projects. Her passion for multicultural authenticity, and the trust and relationships she has built across dimensions of diversity, make her an ideal guide in shaping an inclusive future.
Contact Sandhya to find out how you can make your story more inclusive, reach a wider audience, and improve your return on your investment.
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Testimonials
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“Sandhya brings a strategic and empathetic lens to every DEI project. Her collaboration has had a huge impact on my own success. I could not ask for a better thought partner.”
— Carrie J. Bloxson, Chief DEI Officer, Hachette Book Group
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The media & entertainment industry needs Sandhya’s professional services. Her experience gives her the unique ability to address gaping holes in cultural content in this business.”
— Gretchen McGowan, Head of Production, Goldcrest Films
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“Sandhya brought in new partners from underrepresented groups to provide feedback based on their lived experiences. Her contributions produced robust writers’ factsheets that have quickly become industry standard, used in every major studio.”
— Maha Chehlaoui, Program Director, Think Tank for Inclusion & Equity (TTIE)
